Embrace the summer with an exciting Polaris release! We added new features and enhancements across Polaris to make it more personalized and more user-friendly for our valued users! We have introduced new features to POI to improve the user experience, such as the ability to customize default pins, and reporting any incorrect data points. […]
Along with researchers at UBC and Sunnybrook Hospital, we are proud to announce the publishing of our latest research paper! One of the things that sets us apart is our consideration of spatial variation and locality. By keeping this in mind, we have recently become one of the first to publish a paper exploring spatial variations affecting the associations between adult CI incidence and sociodemographic factors. […]
Summer’s here and so is a new Polaris release! We’ve made a number of updates and enhancements across the webapp, including security features for when you can’t remember your password, the ability to load multiple layered maps at once, the option to share PDF files with non-Polaris users, and much more. We’ve also made improvements to make moving labels, changing pin images, and viewing variables much easier. […]
The cherry blossoms are blooming, the birds are chirping, and we’re releasing new features and enhancements! Now, all new release notes will be available exclusively for you, the user, through the Polaris web app. We have also redesigned the Compare Profiles page to be more user friendly, added the ability to load multiple thematic maps at a time, and made additional improvements across the web app. […]
Spring is here and so is this month’s Polaris release! This month, we have added a number of updates to the Targeting module! Target projects are now easier to create with variable search, a drag and drop function, and more. You can even share your completed target project with other Polaris users! We also introduced improvements to Report Centre, Manage My Favourites, Upload Files and Mapping Centre. […]
This month’s Polaris release is ready for you! This month we focused on updating the Mapping Centre and Targeting modules! We improved the map’s visuals by implementing new features, such as the ability to upload KML files as Thematic files. We also introduced improvements to profiling and uploading throughout Polaris, such as exporting mobile ad IDs and new report categories. […]
We ring in the New Year with a new Polaris release! We have updated our data to the 2022/2023 vintage. This month’s release is focused on implementing additional customization features when comparing and uploading files. You now have the ability to set trade areas with multiple areas as benchmarks and upload customer files with coverage radius in miles. […]
Our release this November is focused on improving our User Interface. A big new feature is the ability to find any location on the map by searching for an address. A few other improvements include creating more space on our Compare Profiles page, sliders for adjusting maps, and some back-end improvements. If you have any feedback or questions, feel free to let us know […]
Spooky month brings a lot of treats and no tricks for Polaris users! We welcome Walk-Time Trade Areas, updated road networks, FSA-level customer profiling, progress bars with the ability to cancel actions, the ability to change the colour of Pre-Defined Markets, and a number of other enhancements. In the Targeting module, names for grouped and transformed variables can exceed 25 characters. […]
The world of marketing has changed with social media. Facebook has nearly 3 billion active users as of 2Q2022. How do you effectively target these users and optimize your marketing efforts? Walk through a real-life case study using Manifold’s data and the Polaris web app to drastically improve the results of a company’s social media marketing campaigns. […]
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