Analyze Toronto’s 4 AM FIFA chaos. Use deep demographic data to map local sports fandoms and help your B2C brand capture massive neighborhood revenue spikes. […]
Demographic Chaos: How to Profit From 4 AM FIFA Crowds
Tag: Toronto
Why Do Media Agencies Use Polaris Intelligence?
“What I love about Polaris is that I can take the persona from customer profiling or segmentation to messaging and the creative, to finding the right media channel in the right markets at the right times to reach the persona!” -Judy, top ad agency
“We used to just pick major markets, Toronto, Vancouver, Montreal. I […]
COVID Risk Score
What would you do differently or change if you knew that 10 of your stores were in neighbourhoods that have extremely high COVID case counts while 90 of your stores are in neighbourhoods that are largely unaffected? You can use our heat maps to allocate resources and plan your COVID-preparedness plan for all your stores, branches, or locations across Canada. Since March 2020, each phase of COVID has infected different groups […]
Powered by